THE PROBLEM
You never find out about the jobs you lose.
It's not one bad day. It happens every week, quietly — in four places.
Missed calls
You're on a job, the phone rings out, and that customer calls the next business on the list. You never find out what it cost you.
Slow replies
Reply within the hour and the job is usually yours. Most businesses take nearly two days.
No follow-up
Most callers won't leave a voicemail, and most quotes never get chased. Jobs rarely say no — they just go quiet.
Messy lead handling
Enquiries land in six places — phone, texts, Instagram, WhatsApp, email, a notebook in the ute. Things fall between them.
None of this is fixed by working harder. It's fixed by a system that never sleeps.
THE SYSTEM
One line from your phone to your calendar.
Five things happen on it — automatically, in seconds, every time. It doesn't take over your phone. It catches what you're already losing to silence.
Answer
The call gets picked up when you can't. Day, night, weekend.
6:12 pm — answered
Reply
A text goes back in seconds — while they're still holding the phone.
Hi — you called Rise Plumbing. Sorry we missed you. Want Thursday 9:40 or Friday 2:15?
Text · 6:13 pm
Chase
It follows up until someone answers. Politely. Every time.
- 6:13 pm
- next morning
- day three — until they answer
Book
The job lands in your calendar — confirmed and reminded.
Report
You see every enquiry it caught. One line each, every week.
Missed call · 6:12 pm → booked Thu 9:40 am
One line per enquiry.
It works with the phone number, calendar, and tools you already have. Built for trades, salons, clinics — businesses that live on their phone.
Find out which of the five you're missing →WHAT FELIPE BUILDS
Start where you're leaking worst. Grow from there.
The Receptionist
Answers when you can't — after hours, mid-job, flat out — and texts back in seconds.
Plugs into the phone number you already have.
The Chaser
Follows up every enquiry and chases every quote until it answers.
Plugs into the texts and quotes you already send.
The Booker
Fills the calendar, confirms, reminds, and cuts the no-shows.
Plugs into the calendar you already run.
The Ledger
One place where every enquiry, job and dollar path is visible.
Plugs into all of the above.
And custom builds — the odd jobs: internal handoffs, paperwork that types itself.
WHO BUILDS IT
Felipe Bentes — founder. Builds every system himself.
Former lawyer and civil servant in Brazil. Started again from zero in Australia. Lives in Perth with his wife and daughter, and builds the actual phone, text, follow-up and booking systems — hands-on. Not slideware.
If we talk, you're talking to the person who builds it.
Former lawyer, Brazil
Builds every system himself
Perth, WA · ABN 69 943 709 265
HOW IT STARTS
From one call to a running system.
The call
45 minutes
You talk about the business. Felipe finds the leaks. No prep, no slides.
The Leak Report
one page
Where your bookings slip away — mapped on the call, then proven with 14 days of your real call data. Yours to keep either way.
The build
piece by piece
Felipe builds around what you already use. Nothing goes live without your say-so. It costs you a few answers, not your week.
Run
every week
It catches. You see everything it caught — one line per enquiry.
Leak Report
Rise Plumbing — 14 days measured
01
Missed calls
After-hours calls ring out. Tuesday 6:12 pm: rang out, no voicemail.
02
Slow replies
Website enquiries wait until the next day for an answer.
03
No follow-up
Quotes go quiet after one send. Nobody chases.
04
Lead handling
Enquiries split across phone, texts, Instagram and email.
01 from the 14-day measurement · 02–04 from what you told us on the strategy call.
Measured — 14 days
41 calls in · 11 missed · 5 after hours
missed calls a week × 4.33 weeks × $ a job × 1-in-4 booked
≈ $/mo recoverable — your real number goes here. That's what the measurement finds.
Assumes only 1 in 4 of these missed calls would have become a booking — a deliberately low rate that allows for wrong numbers, regulars, and callers who tried again. An assumption we state, not a promise.
Our call
Strong fit
This clears our 2x rule: the conservative estimate recovers about × what the system costs.
What it would take to stop it
The Receptionist, built around the tools already in place. The Chaser can come later, only if these numbers keep holding up.
This is what you leave the first call with — and after 14 days of measurement, it carries your real numbers. Your channels, your worst leak first, on one page, in plain words. If nothing's leaking, the report says that too, and we shake hands and part ways.
You approve each piece before it runs. The system is built around what you already use — nothing gets ripped out.
Get yours — book the call →STRAIGHT ANSWERS
The questions everyone asks. Answered straight.
Will it sound like a robot?
Most of them do. You'll hear this one before it ever answers for you — on the strategy call, not on your customers.
Does it replace my staff?
No. It covers the calls nobody was answering — nights, weekends, the hours you're on the tools. The calls you take, you keep taking.
We already have a CRM and a booking app.
Good — keep them. The system plugs into what you have. The leak isn't your tools; it's the gaps between them.
What does it cost?
It depends on what's leaking. The exact quote comes out of the audit, in writing, before you commit to anything.
How much of my time does it take?
A 45-minute call, a few answers during the build — that's it. Felipe builds; you run your business.
Why should I trust this?
We have no reviews to show you yet, and we won't invent any. What you'll see instead: the system itself, a sample report, and the person who builds it. If we don't think we can help, we'll say so on the call.
THE FIRST STEP
Find out what you're losing.
Forty-five minutes, straight answers. You leave with a one-page report showing exactly where your bookings slip away — and what it would take to stop it.
Books straight into Felipe's calendar. 45 minutes, no pressure.
"I read every booking." — Felipe
Illustration: a week of bookings — Monday 8:30 am, Thursday 9:40 am, Friday 2:15 pm — delivered by the system into a calendar.